Return your Top 100 VAR forms or else. Or else you might not get listed, but more likely I will start calling and emailing you until you do. The Top 100 largest resellers of mid-marketing financial software will be selected for the list, which will be published in April

Maybe it was to help brighten up a webcast with a slightly down fourth quarter, but Edgewater Technology executives spent a lot of time talking about what it’s calling a partner portal. That’s the working name for a product built on Dynamics CRM, AX and Sharepoint, “We are in the latter stages of a completing a module that will enable better tracking of channel partners and associated deal flows,” CEO Shirley Singleton said.

Concur, which markets travel-and-expense management applications, is rebooting its reseller program. The company has some legacy relationships, but really has not relied heavily on channel recruitment and sales. That is changing, according to Bob Lewis, the company’s senior director of business development. “VARs are now finding us,” says Lewis, who said the interest has been a bit surprising. However, he said Concur is getting approached by Microsoft and NetSuite VARs about adding the online offerings.

Adaptive Planning, which markets online budgeting and forecasting applications, has named NetSuite as Worldwide Partner of the Year. And I would have to assume that given the description of those things factoring into the award - bookings, margin, innovative approaches, marketing, customer loyalty and collaboration – that the level of sales of what is sold as NetSuite Budgeting has a lot to do with that.