Based in Barcelona, Spain, Fahrbach joined the software vendor as channel sales manager in March 2006. He was global head of channels from June 2015 through September 2018. SAP expects to double its channel over the next five years, a volume estimated at $100 billion with more than 60 percent of channel revenue expected to come from cloud products. SAP had already opened its SAP Cloud platform for testing demonstration and development licensing services for developing their own IP.
SAP CHOOSES PARTNER LEADER Featured
SAP has hired Karl Fahrbach to the position of the company’s first chief partner officer. His selection was described as freeing “SAP partners from strict resale and implementation activities and offers them a broader role in helping customers become intelligent enterprises.”
